The Gen­eral De Gaulle cor­ri­dor is primed for retail growth. The exist­ing Algiers Plaza located at GDG & Hol­i­day is sched­uled for a major remodel and expan­sion to include national retail anchors and shop tenants.

Fed­eral City is a 155-acre rede­vel­op­ment of the for­mer Naval Sup­port Activ­ity New Orleans. It is a mixed use devel­op­ment that will con­sist of over 375,000 square feet of retail space, as well as office, civil/municipal build­ings, hotels and res­i­den­tial units. The nearly 2,000 mil­i­tary jobs cre­ated in the first phase of the project are expected to grow to approx­i­mately 10,000 fed­eral and civil­ian jobs in later phases.

The for­mer super­mar­ket anchored cen­ter located at Gen­eral De Gaulle and Wood­land Drive offers an excel­lent oppor­tu­nity for rede­vel­op­ment and big box growth in the area. The site is located at the gate­way to the afflu­ent Eng­lish Turn neighborhood.

Aza­lea Plaza is anchored by Chuck E Cheese and Dol­lar Gen­eral and has junior anchor vacancy. The 105,000sf cen­ter is in the per­fect inter­cept posi­tion for shop­pers enter­ing the Gen­eral De Gaulle retail corridor.

The excel­lent golf courses, new soc­cer fields, prox­im­ity to the River, as well as the expanded sys­tem of bike trails make Algiers a com­mu­nity designed for liv­ing, work­ing and playing.

Snap­shot

• Prox­im­ity to the City cen­ter makes it an ideal loca­tion for res­i­dents seek­ing a sub­ur­ban feel with a City lifestyle
• Sta­ble, afflu­ent neigh­bor­hoods offer an eager cus­tomer base.
• Algiers Point is a des­ig­nated His­toric Dis­trict which allows qual­i­fied prop­erty own­ers to access His­toric Dis­trict Land­mark Com­mis­sion resources
• The $22 mil­lion over­haul of the drainage sys­tem along Gen­eral De Gaulle will alle­vi­ate past flood­ing issues in the area. The project will be
  com­pleted by Sum­mer 2012.
• Traf­fic counts of over 107K vehi­cles per day on Gen­eral De Gaulle make the area a vibrant, but under­served retail corridor.
• Exist­ing shop­ping cen­ter vacan­cies as well as planned new and rede­vel­oped shop­ping cen­ters make the area ripe for poten­tial growth.

Canal Street is being rein­vented as the pri­mary shop­ping des­ti­na­tion for a Super Regional Trade Area. The ubiq­ui­tous tee shirt shops are mak­ing way for inter­na­tional, world class retail­ers. With award win­ning restau­rants branded by renowned chefs and first-class hotels such as the Ritz, The Saint & the recently remod­eled & rebranded Hyatt Hotel, Canal Street is mov­ing for­ward to reclaim its place among the great shop­ping avenues of the world. The newly ren­o­vated Saenger The­ater will reopen to host Broad­way shows in 2013. The Joy The­ater reopened in 2012 to sold out live performances.

1031 Canal Street is an excit­ing new project com­ing online in 2014. The for­mer Woolworth’s build­ing is being rede­vel­oped into a mixed use project with retail on the lower two floors, a park­ing garage and upscale res­i­den­tial on the upper floors. Promi­nently posi­tioned on the cor­ner of the French Quar­ter and The­ater Dis­trict it will be a major draw for retail shop­ping and dining.

The Howard Hughes Cor­po­ra­tion is explor­ing oppor­tu­ni­ties with River­walk Mar­ket­place. The com­pany is in dis­cus­sions with lots of retail­ers who appre­ci­ate the unique­ness of River­walk and its poten­tial for growth. They are work­ing to bring new energy and traf­fic to the Cen­ter. They look for­ward to shar­ing details of the plans as soon as they are finalized.

Canal Place recently added J Crew and Michael Kors to their already suc­cess­ful mix of upscale retail­ers includ­ing Saks Fifth Avenue, Ann Tay­lor and Banana Repub­lic. They are in the process of dou­bling the size of the movie theater.

Many national, inter­na­tional, regional and local retail­ers are focus­ing their expan­sion efforts on indi­vid­u­ally owned build­ings on Canal Street and other areas of the CBD and French Quar­ter. The Pon­talba retail on Jef­fer­son Square and near Café Du Monde is work­ing with regional and local retail­ers to add new life to the area as oppor­tu­ni­ties become avail­able. Excit­ing new projects such as South Mar­ket Dis­trict and 1031 Canal will bring eagerly antic­i­pated retail to the neighborhood.

Snap­shot

• Esti­mated day­time pop­u­la­tion of 60,000 people
• 8.75M tourists who spent a record break­ing $5.47billion in 2011
• Aver­age age of Down­town res­i­dents is 37 with an AVG HH Income of $71,000
• New BioDis­trict will increase job oppor­tu­ni­ties in tech­nol­ogy, sci­ence and med­ical fields
• City ranked #3 behind LA & NY for num­ber of movies & tv shows being filmed in 2011
• Walkscore.com gave the CBD a high score of 97 for its numer­ous ameni­ties within walk­ing distance
• Mardi Gras, French Quar­ter Fest, Essence Fest, Saints Foot­ball, and Hor­nets Bas­ket­ball are only a few of the annual events that serve as major draws for tourists to the CBD.

For retail­ers, the French Quar­ter offers unique his­toric build­ings, a steady pop­u­la­tion of vis­i­tors and locals, and a diverse ten­ant mix of local bou­tique retail shop­ping along Royal and Chartres streets and national retail­ers such as Urban Out­fit­ters and Chico’s on Decatur Street. Of course, restau­rants such
as Café Du Monde, Galatoire’s, Brennan’s, and many oth­ers define the fla­vor of New Orleans. The “Quar­ter” enjoys a promi­nent sta­tus as the “must see” and shop area of New Orleans.

As an estab­lished His­toric Dis­trict, the French Quarter’s archi­tec­ture is a pro­tected asset-providing retail­ers the oppor­tu­nity to occupy build­ings of great his­toric and visual interest.

Snap­shot

• Estab­lished by the French in 1718, the French Quar­ter is a National His­toric Landmark
• The 4,000 per­ma­nent res­i­dents of the French Quar­ter earn an aver­age house­hold income of $87,962
• A whop­ping 43% of French Quar­ter res­i­dents walk to work-indicating the walk­a­bil­ity of the neighborhood.

Wal­mart is mov­ing ahead with their Super Wal­mart to be located on the site of the for­mer Gen­tilly Woods shop­ping cen­ter on Chef Menteur Hwy between Louisa St. & Press Dr.

The pri­mary retail cor­ri­dors of Gen­tilly Boule­vard, Elysian Fields Avenue, St. Bernard Avenue and Chef Menteur High­way are among the most fre­quently trav­eled roads in New Orleans.

While there has been much effort put into rebuild­ing this solidly mid­dle class neigh­bor­hood and the area has expe­ri­enced excep­tional retail growth there are still mul­ti­ple vacant shop­ping cen­ters that pro­vide prime rede­vel­op­ment opportunities.

The area has an abun­dance of edu­ca­tional insti­tu­tions includ­ing the pop­u­lar Uni­ver­sity of New Orleans which was recently ranked 17^th most pop­u­lar Uni­ver­sity in the United States and has an enroll­ment of over 10,000 stu­dents. An addi­tional 5,000 stu­dents are enrolled at nearby Dil­lard Uni­ver­sity and South­ern Uni­ver­sity New Orleans.

Easy access to City Park & Pon­char­train Park, pro­vide res­i­dents with mul­ti­ple venues for recre­ation and relaxation.

Snap­shot

• Gen­tilly is eas­ily acces­si­ble from Inter­state 10 and 610 and con­tains mul­ti­ple high traf­fic corridors.
• A state of the art library recently reopened near the busy inter­sec­tion of Gen­tilly Boule­vard and Elysian Fields Avenue.
• High per­form­ing pub­lic schools such as Brother Mar­tin High School and Ben­jamin Franklin High School are located in Gentilly.
• Dense stu­dent pop­u­la­tion with three well known insti­tu­tions of higher learn­ing in the neighborhood.

A major­ity of Lake Area res­i­dents are col­lege edu­cated and own their homes. The neighborhood’s loca­tion close to top schools, Lake Pontchar­train, parks, and Down­town New Orleans have made it a pop­u­lar spot for home­buy­ers — an impres­sive 230 homes sold in a six month period in 2011, fore­cast­ing a pos­i­tive trend in 2012 and beyond.

Cor­ri­dors: Har­ri­son Avenue, Canal Avenue

Snap­shot

• Res­i­dents of Lake Area have an aver­age house­hold income of $97,000 and 63.4% of res­i­dents have some col­lege edu­ca­tion or higher.
• 77% of Lake Area res­i­dents live in fam­ily house­holds, the neigh­bor­hood is heav­ily pop­u­lated by fam­i­lies with children
• Loca­tion adja­cent to City Park and Lake Pontchar­train offer unique oppor­tu­ni­ties for sport­ing goods and lifestyle retailers

The Marigny, Bywa­ter and 9^th Ward offer many oppor­tu­ni­ties for retail and com­mer­cial development-especially in the arts, ser­vice or tourism indus­tries. With a new street­car line planned to con­nect the Marigny with Down­town attrac­tions, the neigh­bor­hood is well posi­tioned for growth. A num­ber of art gal­leries on and around St. Claude Ave. attract vis­i­tors to the neigh­bor­hood every sec­ond Sat­ur­day of the month for Artwalk.

New devel­op­ments in the neigh­bor­hood include the New Orleans Heal­ing Cen­ter, a multi-use com­mu­nity cen­ter fea­tur­ing a gym, cof­fee shop, gro­cery coop­er­a­tive, book store and per­for­mance space. Already the New Orleans Food Co-op, offer­ing organic and fresh foods, has attracted over 300 member-owners since open­ing in 2011

Snap­shot

• The neigh­bor­hood is home to a unique cre­ative com­mu­nity and is increas­ingly becom­ing a top loca­tion for new restau­rant and retail ventures.
• As of 2012, the Make it Right Foun­da­tion has com­pleted con­struc­tion of 76 LEED Plat­inum cer­ti­fied homes in the Lower 9^th Ward.
• This his­toric artists’ neigh­bor­hood fea­tures a monthly art walk of open gal­leries along St. Claude Avenue.
• A grow­ing com­mu­nity of restau­rants and small busi­nesses are trans­form­ing the St. Claude Avenue cor­ri­dor and other parts of the neigh­bor­hood. Mau­repas Foods, the Joint BBQ, and the multi-use New Orleans Heal­ing Cen­ter rep­re­sent some of the most recent restau­rant and devel­op­ment projects.
• Bywa­ter, Fauburg Marigny and Holy Cross are a des­ig­nated His­toric Dis­tricts, prop­erty own­ers have access to His­toric Dis­trict Land­marks Com­mis­sion resources

A vari­ety of devel­op­ment projects in Mid-City present great oppor­tu­ni­ties for retail expan­sion. The Lafitte Green­way, a 3-mile rail to trail park con­ver­sion is cur­rently in the plan­ning and design phase. The Green­way presents a unique oppor­tu­nity for recreation-based retail­ers and restau­ra­teurs. The New Orleans BioDis­trict devel­op­ment will bring two state of the art hos­pi­tals and a can­cer research cen­ter to Mid-City.

As a major tran­sit hub for New Orleans, Mid City fea­tures the Canal and Car­roll­ton Street­car lines plus the inter­sec­tion of Car­roll­ton, Canal, and Tulane Avenues. Mid-City’s close prox­im­ity to the 610 and I-10 free­ways pro­vide high traf­fic counts and great oppor­tu­ni­ties for larger retailers.

Tulane Avenue for exam­ple, is ide­ally sit­u­ated for big box devel­op­ment given its avail­abil­ity of prop­erty and loca­tion adja­cent to free­ways and major avenues.

Cor­ri­dors: Tulane Avenue, Broad Street, Car­roll­ton Avenue, Canal Street

Snap­shot

• Mid-City Mar­ket Devel­op­ment slated to open in 2013 will be anchored by Winn-Dixie fresh foods con­cept and is already 80% leased by major national tenants.
• Occu­pancy rates at new apart­ment devel­op­ments in Mid-City such as Amer­i­can Can and the new Gold Seal Apart­ments aver­age at 98%.
• Planned Laf­fite Green­way will pro­vide 3 miles of pub­lic park space for bik­ing and walk­ing trails
• Major traf­fic cor­ri­dors such as Tulane Avenue and Car­roll­ton Avenue aver­age 21K — 23K vehi­cles per day. Mid-City is also eas­ily acces­si­ble to the I-10 and 610 freeways.
• Mid-City is home to the planned New Orleans Bio-District anchored by a new VA Hos­pi­tal and Louisiana Can­cer Research Cen­ter, cre­at­ing 22,000 new jobs in the next 8–10 years.
• Des­ig­nated His­toric Dis­tricts in Mid-City such as Esplanade Ridge and the Treme neigh­bor­hood enable prop­erty own­ers in these areas access to His­toric Dis­trict Land­marks Com­mis­sion resources.
• Major cul­tural attrac­tions in Mid-City include City Park, the New Orleans Museum of Art, Fair Grounds Race­track, and the New Orleans Jazz and Her­itage Festival.

ü Wal­mart is mov­ing for­ward with plans for a new Super Wal­mart at the inter­sec­tion of Bullard and I-10 to open in 2013. For­mer big box spaces across the street from the Wal­mart site offer excel­lent oppor­tu­ni­ties for retail­ers seek­ing sec­ond gen­er­a­tion spaces.

• The for­mer Jazzland/Six Flags Theme Park site is presently being eval­u­ated for rede­vel­op­ment as an upscale Out­let Cen­ter with a theme park com­po­nent. The fully devel­oped project will be a ‘Super Regional’ draw and will include hotels, ath­letic fields and a music venue.
• The planned Lake For­est Plaza shop­ping cen­ter at the cor­ner of Read Blvd and Inter­state 10 will pro­vide res­i­dents of the East with much needed power cen­ter shop­ping to include a small shop ten­ants, fam­ily enter­tain­ment and dining.
• The rede­vel­oped Joe Brown Park sports com­plex is a col­lab­o­ra­tive effort between Nike, the Drew Brees Foun­da­tion, the All­state Sugar Bowl and the City of New Orleans. The park will fea­ture state of the art ath­letic fields includ­ing a turf foot­ball field, a $3.8 mil­lion foot­ball com­plex, ren­o­vated recre­ation cen­ter, 8-lane run­ning track, $3.0 mil­lion indoor pool ren­o­va­tion, base­ball field, ten­nis courts, play spots, improved walk­ing trails, a small amphithe­ater, pic­nic shel­ters and con­ces­sion stands.
• New Orleans East is home to the Michoud Assem­bly Facil­ity, an 832 acre site owned by NASA. It is one of the largest man­u­fac­tur­ing plants in the world with 43 envi­ron­men­tally con­trolled acres under one roof. It is cur­rently a multi-tenant com­plex main­tained and oper­ated by Jacobs Tech­nol­ogy and used by both com­mer­cial and gov­ern­ment agen­cies and contractors.

Fol­low­ing the dev­as­ta­tion of Hur­ri­cane Kat­rina, over $2 bil­lion has been spent on build­ing state of the art flood­gates in New Orleans East.

Snap­shot

• New Orleans East offers large parcels of land and vacant big-box oppor­tu­ni­ties along Inter­state 10 includ­ing the for­mer Cir­cuit City, Toys R Us, and Schwegmann’s Super­mar­ket buildings.
• High vis­i­bil­ity and easy access from I-10.
• Ideal loca­tion for a “retail zone” that encour­ages clus­ter­ing of strong emerg­ing businesses.
• The for­mer Methodist Hos­pi­tal on Read Blvd. will be rebuilt as an 80 bed full ser­vice med­ical facility.
• For­mer Six Flags theme park pro­posed to be rede­vel­oped as an upscale Out­let cen­ter with theme park component.
• Michoud Assem­bly Facil­ity is one of the largest man­u­fac­tur­ing plants in the world.
• Home to Bayou Sauvage National Wildlife Refuge, Chef Menteur Pass, Fort Macomb, his­toric Fort Pike on the Rigolets.

Uptown is also home to Tulane Uni­ver­sity and Loy­ola Uni­ver­sity, whose col­lec­tive stu­dent pop­u­la­tions exceed 18,000 pro­vid­ing great oppor­tu­ni­ties for student-oriented retail and restau­rant developments.

In 2011 alone, 7 new retail­ers and restau­rants opened along Freret Street, sug­gest­ing the amaz­ing pos­si­bil­i­ties for retail devel­op­ment in this neigh­bor­hood. Clai­borne Avenue, a major thor­ough­fare, is well posi­tioned for larger retail­ers given its ample avail­able space and high traf­fic counts. Oppor­tu­ni­ties also exist along bustling cor­ri­dors like St. Charles Avenue and Mag­a­zine Street, already home to a diverse vari­ety of local and national retail­ers and restau­rants. Oretha Cas­tle Haley Boule­vard is a rapidly devel­op­ing cor­ri­dor as well, with a num­ber of avail­able com­mer­cial buildings.

Cor­ri­dors: Clai­borne Avenue, Mag­a­zine Street, Freret Street, Car­roll­ton Avenue, St. Charles Avenue, Tchoupi­toulas Street, Oretha Cas­tle Haley Boulevard.

Snap­shot

• Uptown is the heart of upscale and spe­cialty bou­tique shopping-from a vari­ety of local retailers.
• Famous Uptown His­toric Dis­tricts include St. Charles Avenue, Lower Gar­den Dis­trict, and Gar­den District.
• Res­i­dents of Uptown/Central City have an aver­age house­hold incomes of $86,202
• Freret Street Busi­ness and Prop­erty Own­ers Asso­ci­a­tion pro­vides busi­ness assis­tance and other resources to develop small and local busi­nesses on Freret Street
• Nearby Loy­ola and Tulane Uni­ver­si­ties have more than 18,000 stu­dents combined.